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Nudge

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how we work

Design before delivery. Diagnosis before decision.

All Nudge engagements follow a disciplined, architectural approach.
We do not begin with solutions.
We begin with understanding the system. 


Our diagnostic approach is intentionally proportionate, designed to create clarity quickly, not slow momentum. 

Our Principles

We diagnose before we design

We diagnose before we design

We diagnose before we design

 We begin by understanding the system, not by proposing solutions.

Role and system focus

We diagnose before we design

We diagnose before we design

We work at the level where roles, power and conditions shape outcomes. Not at the level of individual symptoms. 

Defensible decision-making

We diagnose before we design

Defensible decision-making

We design leadership decisions that can stand up to scrutiny, challenge and time. 

Consequence-led engagement

Consequence-led engagement

Defensible decision-making

We engage where leadership choices carry material impact for people, performance or credibility. 

Limited capacity by design

Consequence-led engagement

Limited capacity by design

We limit our workload to protect judgment, quality and depth of thinking.   

Human sustainability

Consequence-led engagement

Limited capacity by design

We design work that strengthens leadership capacity and judgment over time, rather than exhausting it.

engagement pathway

Our diagnostic-led engagement model is designed for clarity where decisions carry consequence. 

01 Signal & framing

Clients engage with our thinking and approach before requesting contact. 

02 Qualification

Prospective clients submit a short written request outlining context, risk and accountability. 

03 System-led diagnostics

Where appropriate, we conduct a diagnostic conversation to understand role, system and decision dynamics. 

04 Agreement to engage

Engagements move forward following mutual agreement on scope, value and feasibility. 

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